Privacy Policy

The Company may update this privacy policy from time to time. We will post all updated policies on this page. You should consult this page frequently so that you are aware of our updated policies.

Types of Information We Collect

Unless you voluntarily provide personal information to us (such as your name, address, age, telephone number, or e-mail address), the Company will not collect it. If you have enabled our mobile application to locate you, the Company may gather your location information as well. If you do not want your personal information collected, please do not submit it to us. If you have already submitted this information and would like us to remove it from our records, please contact us atdawn@finecheng.com .

When you do provide us with personal information, we may use that information to improve the content of the Site, to notify you about updates to the Site, and to contact you directly regarding products or promotions we believe may be of interest to you. We may also use it to analyze your shopping or browsing history, your use of the Company’s mobile applications and the Site, and demographic information (gender, age and location, for example) about you and the Company’s other online customers.

If you apply for a job with the Company, we may collect information from your resume and other employment-related submissions.

In addition to information that we collect from you directly, the Company may gather information associated with your social media account if that information is available to the Company. This includes your profile information, email address, name and posted photographs. If the Site offers an email-a-friend or similar link, and you email a friend using that link, we will collect the name and email address of that friend as well.

Except as described below in this section and under the Disclosure of Information section, we do not give or sell any user information to any third party, but the Company may disclose your personal information when required by law or court order.

When you visit the Site, the Company also automatically collects information from you via cookies and using pixel tags (also known as web beacons or clear gifs ). This may include the Internet browser you are using, the computer operating system you are using, time spent visiting the Site, usage patterns within the Site, your computer’s Internet protocol (IP) address, date and time information, and other technical information about your computer, and the domain name of the Site from which you linked to our Site. We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). The information we collect automatically is statistical data and does may include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve our Site and to deliver a better and more personalized service, including by enabling us to estimate our audience size and usage patterns, store information about your preferences, allowing us to customize our Site according to your individual interests, speed up your searches, and recognize you when you return to our Site. This anonymous information is not matched to your personal information. Third party service providers may use this information in connection with advertising strategies.

Disclosure of Information

Information collected by the Company on the Site may be shared with any division of the Company and with the Company’s affiliates and subsidiaries, including, but not limited to, finecheng, Inc.

In addition, the information you provide on the Site may be disclosed by the Company to third party service providers who manage our customer information and perform services on our behalf. These services may include, without limitation, administering promotions or contests, administering surveys, and communicating with users. Occasionally the Company may enter into an agreement with another company to provide services or products. In such event, the Company may share your information. The Company does not give these third parties permission to further disclose your information.

If the Company, or a particular division of the Company, were to be sold or merged with another business, our successor would have all of the information you provide.

Information Collected Used for Certain Purposes

If you were to give us your name, mailing address, shipping address and/or email address, you might be added to our marketing database. If you are added to our marketing database, you may later opt out of receiving email communications by clicking the unsubscribe link on one of our emails and you may opt out of receiving other communications by sending an email to contactus@finecheng.com and stating that you would like to opt out of email communications from the Company.

Use of Cookies

Our site uses cookies. A cookie is a small amount of data that is sent to your browser from an Internet server and stored in your computer. Generally, we use cookies to remind us of who you are, tailor our products and services to suit your personal interests, estimate our audience size, allow us to better understand how users use the site, and/or to analyze your visiting patterns. You can set your browser to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. Also, most browsers enable you to erase cookies from your computer hard drive, block all cookies, or receive a warning before a cookie is stored. Please refer to your browser instructions or help screen to learn more about these functions.

Children

While the Site is a general audience site, the Company will never knowingly request or collect personal information from any person under 13 years of age without prior verifiable parental consent. We assume that any user of the Site is 13 years of age or older, but if we have good reason to believe that a user is not, we will ask for verification. Children under age 13 should always ask their parents or guardians for permission before providing any personal information to anyone online. If we become aware that an individual is under the age of 13 and has submitted any information to the Company for any purpose without prior verifiable parental consent, we will delete his or her information from our files. In addition, if a parent or guardian becomes aware that a child has submitted personal information, that parent or guardian should tell us that they would like this information deleted from our records by contacting us via email at atdawn@finecheng.com. We will delete the child’s information from our existing filesWe reserve the right, in our discretion, to do any one or more of the following in order to verify a minor’s parental permission to use the Site:

·   Request a signed form from the parent via mail or fax;

·   Request a credit card number, which we will then verify;

·   Take calls from parents on a toll-free telephone number staffed by trained personnel;

·   Request an email from a parent accompanied by digital signature; or

·   Request an email accompanied by a PIN or password.

Security

We understand the utmost importance of protecting the security of the personal information that you share with us. Unfortunately, however, no data transmission over the Internet can be guaranteed to be 100% secure. The Company uses certain commercially reasonable safeguards to protect our Site users against unauthorized use or disclosure of personal information. While we strive to protect this personal information, WE CANNOT REPRESENT, WARRANT OR GUARANTEE THE SECURITY OF ANY INFORMATION YOU TRANSMIT TO OR FROM OUR SITE, AND YOU TRANSMIT ANY INFORMATION AT YOUR OWN RISK.

Personal Information Scams

You should never give information in response to an email that purports to be from this Company asking you for your personal information. We will never request your password, user name, credit card information or other personal information through email and we urge you not to respond to any such requests.

Links to Other Sites

This site contains links to other sites operated and maintained by third parties. Privacy policies for such linked sites may be different from our privacy policy. The Company is not responsible for the privacy practices or the content of such websites. You should always read the privacy policy for a linked site before disclosing any personal information on such site.

Changes to Our Privacy Policy

It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users’ personal information, we will notify you through a notice on the Website home page. The date the privacy policy was last revised is identified at the bottom of the page. You are responsible for ensuring we have an up-to-date active and deliverable e-mail address for you, and for periodically visiting our Website and this privacy policy to check for any changes.